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Prepping for NADA 2012 – What sessions look good to you?

Posted on January 12, 2012 by Amy Taggart

Following our own advice and getting our ducks in a row to prepare for the big NADA show in (gulp!) three weeks.

There is a wealth of breakout sessions to choose from at this year’s show, as usual. There are seven different tracks in all, and you can find a great summary/description over on the Dealer Marketing Magazine website here.

Here are some I’m particularly interested in:

1. “Ten Digital Marketing Strategies That Work Now“ - Brian Pasch, CEO of PGB Digital Marketing
2. “How to Digitally Engage Car Buyers” – Kim Stonehouse and Peter Leto, Google Inc
3. “The New Science of Used-Vehicle Sales and Stocking“ - Dale Pollak, Founder & Chairman of vAuto
4. “Eight Ways Mobile Can Improve Your Bottom Line” – Len Critcher, President & CEO of eCarList
5. “Proven Social Media Strategies of Top Dealers” – Shaun Raines, Natioanl Director – Automotive of DrivingSales.com
6. “Twenty Persuasive Ways to Sell F&I Products” – James Ziegler, President of Ziegler Supersystems, Inc.

And that’s just for starters.  What sessions look good to you?

It’s always inspiring to see everyone come together for this show every year, and the optimism it brings with it. We’re really looking forward to being there in booth #968!

 

About Amy Taggart

Amy Taggart is the Marketing Manager for Interactive Financial Marketing Group. When she's not eating, sleeping and breathing the Carloan.com Dealer Network, she's checking out live music, watching DVDs, or keeping an eye on Man U. and the San Jose Sharks. Follow her on Twitter at @abtaggart to get the latest news. View all posts by Amy Taggart → This entry was posted in Leads. Bookmark the permalink. ← Bye Bye 2011 – 2012 is Looking Great for the Auto Industry! Weekly Roundup: 2012 Outlook & Detroit Auto Show →