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Monthly Archives: July 2010
Auto Finance Leads Central to AutoDrive1′s Success
AutoDrive1 uses auto finance leads as the central element of their successful auto dealerships in Bridgewater and Natick, MA. This success story explains how they do it and what ROI dealers can expect by sticking with a proven process. Continue reading
Posted in Success Stories | Tagged auto finance leads, Carloan.com, credit applications, finance leads, lead generation, lead management, ROI, Special Finance Leads, Success Stories | Leave a comment
GM Purchases AmeriCredit. What’s next?
GM purchases Americredit with the intent of subprime lending. How will this affect GM long term? Continue reading
Posted in Auto Industry | Tagged AmeriCredit, GM, special finance department, special finance lending, subprime | Leave a comment
Keywords and You – A Beginner’s Guide
Keywords are essential to getting your dealership website to the top of online search results. Continue reading
Posted in Marketing | Tagged auto finance, Google Webmaster Tools, inventory, keywords, Marketing, online marketing, seo, social media, websites | Leave a comment
Ready or Not, Special Finance is Back!
Special Finance is making a comeback in 2010, as it continues to grow. Continue reading
Posted in Financing | Tagged auto leads, finance leads, Interactive Financial Acceptance, Special Finance, special finance department, Special Finance Leads, subprime | Leave a comment
Are You Keeping Up with the Auto Industry’s Subprime Market?
Credit profiles in the consumer pool for auto loans have shifted – are you up to speed? Continue reading
Posted in Financing | Tagged Credit, credit history, Credit Score, Experian, lenders, Special Finance, special finance lending, subprime | Leave a comment
Using Twitter? Or Facebook? Great! What’s your plan? (Part 2)
Straightforward approach to putting together a social media marketing plan – part 2 of 2. Continue reading
Posted in Social Media | Tagged blogs, facebook, lead generation, Marketing, online marketing, social media, Twitter | Leave a comment
Using Twitter? Or Facebook? Great! What’s your plan? (Part 1)
Straightforward approach to putting together a social media marketing plan – part 1 of 2. Continue reading
Posted in Social Media | Tagged blogs, facebook, lead generation, Marketing, online marketing, social media, Twitter | Leave a comment
Feds to Scrutinize Discrimination in Lending. Are you Documenting your Deals?
Dealerships should brace themselves for closer scrutiny on fair lending practices.
Continue reading
Posted in Government Regulation | Tagged Credit, credit applications, credit filter, Credit Score, lenders, Special Finance | Leave a comment